Developing a pan-European internal magazine was no easy task. We needed to transform our old-style magazine to a more exciting communications tool. Then we found Words&Pictures. We’ve been impressed by their fast, cost-conscious, quality services. They’re good listeners, but also come up with creative ideas. They never let us down.
Head of Regional HR Development, Honda Motor Europe Ltd.
Honda
THE CHALLENGE
Honda was looking to move its internal news magazine forward. challenge had become overly focused on product and largely depended on media releases, no longer reflecting the company’s genuinely passionate, human and challenging values.
THE CO-DEVELOPED SOLUTION
A Words&Pictures’ creative task force explored ideas with Honda’s internal communications team and developed the new-look challenge (produced in seven European languages). The publication is a highly successful collaborative tool which tells “real stories at Honda and focuses on real people behind those stories”.